For Everyone...
In the future, you'll still need money
 Those who hope to create a successful career in the speaking/writing fields are often coming out of some other type of work, without much experience in their new chosen field. We help you map your transition plan so that you can continue to receive the financial support you require today while you prepare yourself for your new career.
We'll also tell you realistically what you can expect regarding your income and expenses from your new endeavor. We'll help you map a successful road towards making your dreams come true.
If you are already in your chosen vocation, you have probably discovered the difficulties of creating a reliable means of supporting yourself. The problem is you need to increase income (sales). The answer is The Diva Developer System. We have helped many clients double their income and more. We will carefully help you evaluate what you have done to date and create new pathways so "You can do well while doing good."
Staying Successful
 Sharing information and enlightenment is not a one time occurrence. Once we have helped you achieve name-recognition, you must plan your next step, and the steps after that. When you are successful in your local and nearby markets, then regional audiences await you. With a good plan and good execution, national and international markets are within your reach. Diva Developer is dedicated to helping you reach your greatest potential – even if you don't know yet what it is!
The Way of the Diva
The Way of the Diva requires manifesting competency in numerous fields beyond that of your core competency. You may have experience in some of these vital areas and need little or no outside help. Chances are, regarding the steps you must take along the path of realizing your dreams, you are at one of three places:
1. You know what you know.
2. You know what you don’t know
3. You don’t know what you don’t know.
Regardless of where you are in your process of becoming a Diva, we at Diva Developer do know what you need to know and can help you learn and understand these things. In many areas you’ll decide to leave it to the experts to do. Certain subjects you’ll want to tackle yourself.
Either way, we’ll work with you appropriately. Your budget will decide, your talents will decide, your time schedule will decide. We’ll help you as needed – now and as your career grows and changes.
Your Platform
In the book and speaker industries, building your personal brand is called building your platform. Platform building applies to your career as well as your latest project, such as a book, talk or class. Your platform is essential to your success.
Platform building requires organizing all the various steps needed to achieve success with your career, subject or book.
Your platform consists of the totality of how you present yourself to the world. It determines how you will be perceived by agents and publishers, by book stores, book reviewers and book buyers and readers.
When you have a strong platform doors will open easily for you, doors that would otherwise be closed.
Diva Developer has listed the areas that need attention in platform building, the steps that need to be taken to bring your career to fruition. In each of these areas we can assist you to achieve competency.
Our job is to help you be a Diva.
Here are some of the training we offer:
What do YOU need to make your dream come true?
Book marketing / Book distribution
Personal publicity / Book publicity
Book reviews/ Book readings
Class organizing / Class scheduling
Book design / Book publishing
Financial plans / Business plans
Book writing / Book editing
Setting goals / Measuring goals
Personal coaching / Business coaching
Presentation coaching / Voice coaching
Radio appearances / T.V. appearances
Tape and C.D. production / Video production
Not sure? You are not alone, most authors and speakers know they need help, but aren't sure exactly what they DO need. At Diva Developer we have had experience with all of the list above, and we will teach you how to create a success in your new business, help you build your current business.
We offer a series of classes that will assist you in understanding how to do some of these things yourself, and how to know when you need to hire an expert. We know most of the experts, and can recommend the right one for you.
Here are some of the skills we will teach you.
Book Writing
We’ll review your drafts and suggest ways you can communicate your subject with greater clarity and appeal. We look at the thought processes behind the organization of your book. For example, we may suggest that you create a separate workbook to follow after the original book’s publication.
When you get stuck in your writing process, get us on the phone. We know where the bottlenecks are.
Book Editing
We specialize in editing for content and structure to insure your message can be clearly understood by your readers. In addition to our editing, you will probably need a line editor.
Book Design
The most important features in selling your book are the front and back covers. Research has shown these are the key decision factors at the point of sale. We'll show you how to create covers that will make your book fly off the shelves. In addition, we’ll help with the design of the inside to insure the saleability of the book.
Book Proposal
The key to interesting an agent and a publisher is a professional book proposal. We’ll show you how.
Book Reviews
Reviews and endorsements can be difficult to get. We will teach you how to get the endorsements you need. One review from a known expert is worth all the reviews from your friends or relatives.
Book Publishing
The right publisher will help you find your true audience. Usually, you, yourself, are not the right publisher. We’ll show you why.
Book Distributing
Each level of distribution – publisher, wholesaler, distributor, book store, has its own secrets. Here's another secret – 52% of all books are sold through channels other than bookstores. We’ll unlock the secrets for you.
Book Marketing
We’ll guide you on which marketing steps are best for you, your book and your career. You don’t have to do everything.
Book Publicity
Good publicity starts long before a book is published. We will help you and your publisher plan your publicity campaign and implement the plan, as well.
Book Readings
This is one of the secrets to bookstore sales – and an avenue to success for your classes, workshops and lectures. We will teach you how to make the most of your bookstore appearances.
Business Plans
Being a Diva means you own your own business. Good planning is always rewarded. All you have to write is one page. We’ll show you the trick.
Business Coaching
The coach can stay focused on your key strategies, even when you are busy with daily demands. We will encourage you to set the goals you truly need in order to make your business a success.
Financial Plans
This is essential to creating success. It is imperative that you have a good solid plan that will support you and your family.
Personal Coaching
Together we'll identify the things that drain your energy, and develop strategies to deal more successfully with them so that you can be the Diva you were meant to be.
Setting Goals
Focus! Focus! Focus! In today’s super busy world, distractions and dead ends are everywhere. Diva Developer will teach you how to stay focused on those goals leading directly to your greater success.
Measuring Goals
Goals without dates are just dreams. How will you know that you’ve arrived if you don’t keep track of where you’ve been?
Personal Publicity
Diva Development is aimed at creating a career that is successful for you over your lifetime. You are the brand name! While you’ll publicize your books and classes what you want people to remember is you – the Diva!
Class Organizing
You will be appearing at workshops, seminars, classes and conferences. Getting your content right for each of these will do great things toward creating your career success. We have experience in hundreds of these at local, regional, national, and international levels. We’ll keep you from making dangerous mistakes.
Class Scheduling
You need to pick the right venues appropriate for each stage in the growth of your career. Once we teach you how to do this, you’ll arrange times and dates that work for you. Having a strong platform will get you into important events.
Presentation Coaching
This is perhaps the most overlooked process in a fledgling Diva’s rush to fame. More opportunities are lost here than at any other step on the road to success. Remember – you never get a second chance to make a good first impression.
Voice Coaching
Not everyone needs this but those who do need it badly – and often don’t recognize it. We will be honest with you, and recommend you to excellent coaches.
Booking Events
There are certain events which, if you are accepted as a speaker, you know you’ve arrived as a Diva. We know the event producers. We’ll tell you which ones are right for you, and which ones you should avoid.
Radio Appearances
There are thousands of radio shows across the dials in the U.S. Only a few in key markets actually help your book sales and personal appearances. Diva Developer can help you know how to get in front of your major core audiences.
T.V. Appearances
Our clients have been on Oprah, Maury, Jenny Jones and dozens of national and local shows. T.V. is our most powerful medium. For a chosen few, it is one more mark of success.
Tape/CD Production
Frequently used for back of the room sales, your recorded voice can be one more profitable product line carrying your brand as a Diva.
Video Production
Our staff has produced numerous films and videos. We’ll teach you when a long form or short form production can be useful to your career.
As you can see, there is a great variety of tools and techniques that you can employ to become a Diva. Many of these are specialized fields that require expert help. This is the Way of the Diva. These are the stepping stones on the pathway to your success. Diva Developer offers a cost effective solution to creating your overall success as an author, teacher and speaker.
If this is the kind of assistance you have been looking for, let’s get started. Read the information contained in this site, and contact me if you have questions. You can email me directly at gloria@divadeveloper.com.
Personal Coaching - Classes - Conferences and Retreats
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