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A Message from Gloria...
Hi,
During the last twenty years I have worked with hundreds of different authors and speakers, helping them with publicity, marketing and promotion as well as assisting in event production, editing books, helping them develop their own personal style and voice. What I learned from my efforts was how difficult it was for any one author or speaker to do all the work, have all the skills needed, and to succeed in the turbulent world of presentation and publication. Each author or speaker brought certain skills to the table that they were expert in, only to find that they needed to be skilled and knowledgeable in many other areas of expertise.
Looking at the skills and information necessary to “make it” in this time, I created a system of education and training that would assist any Diva in Training to create the success that they desired. By not waiting for lightening to strike, nor depending on luck, our Divas can develop a platform that will launch them into a successful career as a speaker and author, whether their subject is business related or metaphysical in nature.
If this is the kind of assistance you have been looking for, let’s get started. Read the information contained in this site, and contact me if you have questions. You can email me directly at gloria@divadeveloper.com.
Personal Coaching - TeleClasses - Seminars and Retreats
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A Diva is an original – a person with something unique and distinctive to share with the world. Some Divas have a special talent or skill, others have extraordinary knowledge, writings and teachings to offer to a wide range of audiences.
Being a Diva is a badge of accomplishment. It’s being recognized and applauded for adding your matchless gifts to the combined experience of humanity. It’s being part of making the world a better place. It’s participating in creating the changes you want to make.
Few are born as Divas. Most become Divas through long periods of learning life’s lessons. This process of life apprenticeship forges knowledge and wisdom to be shared with others.
The Diva has a burning spark of desire to share her/his well earned gifts. The Diva constantly grows that spark so it can warm the hearts and reach the minds of multitudes of others. To do this requires expertise about the business and professional Way of the Diva.
Diva Developer teaches and practices the Way of the Diva, including the commercial techniques and skills necessary to support the financial success that underpins the career pathway of the accomplished Diva.
The Way of the Diva
The Way of the Diva requires manifesting competency in numerous fields beyond that of your core competency. You may have experience in some of these vital areas and need little or no outside help. Chances are, regarding the steps you must take along the path of realizing your dreams, you are at one of three places:
1. You know what you know.
2. You know what you don’t know
3. You don’t know what you don’t know.
Regardless of where you are in your process of becoming a Diva, we at Diva Developer do know what you need to know and can help you learn and understand these things. In many areas you’ll decide to leave it to the experts to do. Certain subjects you’ll want to tackle yourself.
Either way, we’ll work with you appropriately. Your budget will decide, your talents will decide, your time schedule will decide. We’ll help you as needed – now and as your career grows and changes.
In the book and speaker industries, building your personal brand is called building your platform. Platform building applies to your career as well as your latest project, such as a book, talk or class. Your platform is essential to your success.
Platform building requires organizing all the various steps needed to achieve success with your career, subject or book.
Your platform consists of the totality of how you present yourself to the world. It determines how you will be perceived by agents and publishers, by book stores, book reviewers and book buyers and readers.
When you have a strong platform doors will open easily for you, doors that would otherwise be closed.
Diva Developer has listed the areas that need attention in platform building, the steps that need to be taken to bring your career to fruition. In each of these areas we can assist you to achieve competency.
Our job is to help you be a Diva. This is how we do it.
Book Writing
We’ll review your drafts and suggest ways you can communicate your subject with greater clarity and appeal. We look at the thought processes behind the organization of your book. For example, we may suggest that you create a separate workbook to follow after the original book’s publication.
When you get stuck in your writing process, get us on the phone. We know where the bottlenecks are.
Book Editing
We specialize in editing for content and structure to insure your message can be clearly understood by your readers. In addition to our editing, you will probably need a line editor.
Book Design
The most important features in selling your book are the front and back covers. Research has shown these are the key decision factors at the point of sale. We'll help create covers that will make your book fly off the shelves. In addition, we’ll help with the design of the inside to insure the saleability of the book.
Book Agent
We work with agents on the East and West Coasts to place your book where it will do the most good. Our relationships with certain publishers allow us to place your book directly.
Book Proposal
The key to interesting an agent and a publisher is a professional book proposal. We’ll show you how.
Book Reviews
Reviews and endorsements can be difficult to get. We will help you get the endorsements you need. One review from a known expert is worth all the reviews from your friends or relatives.
Book Publishing
The right publisher will help you find your true audience. Usually, you, yourself, are not the right publisher. We’ll show you why.
Book Distributing
Each level of distribution – publisher, wholesaler, distributor, book store, has its own secrets. Here's another secret – 52% of all books are sold through channels other than bookstores. We’ll unlock the secrets for you.
Book Marketing
We’ll guide you on which marketing steps are best for you, your book and your career. You don’t have to do everything.
Book Publicity
Good publicity starts long before a book is published. We will help you and your publisher plan your publicity campaign and implement the plan, as well.
Book Readings
This is one of the secrets to bookstore sales – and an avenue to success for your classes, workshops and lectures. We will teach you how to make the most of your bookstore appearances.
Business Plans
Being a Diva means you own your own business. Good planning is always rewarded. All you have to write is one page. We’ll show you the trick.
Business Coaching
The coach can stay focused on your key strategies, even when you are busy with daily demands. We will encourage you to set the goals you truly need in order to make your business a success.
Financial Plans
This is essential to creating success. It is imperative that you have a good solid plan that will support you and your family.
Personal Coaching
Together we'll identify the things that drain your energy, and develop strategies to deal more successfully with them so that you can be the Diva you were meant to be.
Setting Goals
Focus! Focus! Focus! In today’s super busy world, distractions and dead ends are everywhere. Diva Developer will keep you focused on those goals leading directly to your greater success.
Measuring Goals
Goals without dates are just dreams. How will you know that you’ve arrived if you don’t keep track of where you’ve been?
Personal Publicity
Diva Development is aimed at creating a career that is successful for you over your lifetime. You are the brand name! While we’ll publicize your books and classes what we want people to remember is you – the Diva!
Class Organizing
You will be appearing at workshops, seminars, classes and conferences. Getting your content right for each of these will do great things toward creating your career success. We have experience in hundreds of these at local, regional, national, and international levels. We’ll keep you from making dangerous mistakes.
Class Scheduling
This is about picking the right venues appropriate for each stage in the growth of your career. Once we teach you how to do this, you’ll arrange times and dates that work for you. Having a strong platform will get you into important events.
Presentation Coaching
This is perhaps the most overlooked process in a fledgling Diva’s rush to fame. More opportunities are lost here than at any other step on the road to success. Remember – you never get a second chance to make a good first impression.
Voice Coaching
Not everyone needs this but those who do need it badly – and often don’t recognize it.
Booking Events
There are certain events which, if you are accepted as a speaker, you know you’ve arrived as a Diva. We know the event producers. We’ll tell you which ones are right for you, and which ones
Radio Appearances
There are thousands of radio shows across the dials in the U.S. Only a few in key markets actually help your book sales and personal appearances. Diva Developer can help you get in front of your major core audiences.
T.V. Appearances
Our clients have been on Oprah, Maury, Jenny Jones and dozens of national and local shows. T.V. is our most powerful medium. For a chosen few, it is one more mark of success.
Tape/CD Production
Frequently used for back of the room sales, your recorded voice can be one more profitable product line carrying your brand as a Diva.
Video Production
Our staff has produced numerous films and videos. We’ll teach you when a long form or short form production can be useful to your career.
As you can see, there is a great variety of tools and techniques that you can employ to become a Diva. Many of these are specialized fields that require expert help. This is the Way of the Diva. These are the stepping stones on the pathway to your success. The Diva Developer Sytem offers a cost effective system to creating your overall success as an author, teacher and speaker.
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